Monthly archives for December 2014

How to Pick the Right Marketing Partner

Even though a huge part of what we do every day boils down to straight up matchmaking, it still feels a bit self indulgent to write an article on the topic of finding the right marketing partner. But it is something clients ask us. It doesn’t feel disingenuous to us because we know Switchback isn’t the right fit for everyone and everybody isn’t a fit for us either. It really isn’t any more complicated than… Continue Reading

Think Video for Your Business

Video creates emotional connection with your customers. We all know the adage Know. Like. Trust. Video takes care of each of these.